It’s not just about the initial onboarding process. While our fantastic onboarding team closely works with owners in the initial stages, maintaining these professional relationships takes a whole business.

Owner partnerships are the cornerstone of success - mutual trust, collaboration and dedication are all key ingredients to a successful villa rental strategy. So, how do owner partnerships thrive in a competitive industry?

A beneficial partnership starts with communication

Open and honest communication lays the foundation for a successful partnership. Furthermore, regular updates allow owner partners to understand the current market, trends and rental projections. At SandyBlue, no one is kept in the dark and we ensure owner updates are sent on a regular basis.

Despite a growing portfolio, it’s important to treat each property as its own business. With this in mind, we ensure that each property features in its own marketing campaigns, utilising channels like email and social. Once again, communication is important, so marketing reports are sent to demonstrate the actions taken to secure bookings for a property.

Strategy and advice

It’s important to go above and beyond in partnerships like this. At SandyBlue, we want to offer advice at every stage of the journey. Thanks to dedicated property management services, each owner will have a property manager who can offer a personalised approach to guarantee peace of mind. Most notably, end-of-season reports offer suggestions for improvements and maintenance feedback so that the property can reach its full potential.

Strategising doesn’t only happen at the end of a peak season. It is something to focus on all year round. Travel and tourism is an ultra-competitive space. We don’t just attract guests to the villas, but also to the Algarve itself. Highlighting this beautiful destination is of course a necessity. With this in mind, we work with owners on pricing strategy and advise on promotional discounts for key dates in the calendar year. This helps with maximising rental income throughout the year, ensuring a steady booking calendar.


Keeping success in mind

Sustaining these partnerships is at the heart of SandyBlue’s mission, so the efforts described above are always adhered to. Prioritising owners means we can work together to then put all of our focus into giving guests the most memorable stay in the villa.


For more information please contact SandyBlue at +44 (0)207 183 0412 (UK) or +351 289 392 236 (PT).